seo (search engine optimisation) to drive leads and sales

Smarter search strategies. Better rankings. More customers.

SEO Services & Web Optimisation That Deliver Real Results

Your customers are searching - if they can’t find you, they’ll find your competitors. That’s where we come in. At hairyLemon, we deliver SEO services NZ businesses trust: keyword research, technical SEO fixes, and website optimisation that Google (and your customers) love.

We’re not just about clicks, we’re about results. More visibility, more leads, more sales. And if you want long-term growth, we’ll stick around as your digital partner, continually checking, tweaking, and improving so your site keeps performing.

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SEO in the AI Era: Smarter Strategies, Bigger Impact

AI is reshaping how Google ranks content and how users search. That’s why our SEO approach goes beyond old-school tactics, we optimise for relevance, authority, and user experience in an AI-driven search landscape.

At hairyLemon, we stay ahead of the curve with SEO strategies built for the AI era. That means smarter keyword targeting, content designed for both humans and algorithms, and website optimisation that makes your site the obvious choice for Google to recommend.

future-proof my SEO

keyword research & assessment

The right keywords aren’t just about ranking - they’re about reaching the people who are ready to buy.

We uncover the exact search terms your customers use, then build a strategy that gets you in front of them at the right time.

With hairyLemon’s SEO services, every keyword has intent and every click has value.

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Technical & On-Page SEO

What’s Stopping You from Ranking Higher? A slow site, messy code, or missing metadata can stop Google from giving you the visibility you deserve.

Our team digs under the hood to fix performance issues. Then we’ll tidy up the technical stuff and polish every on-page element, from headings and content to speed and mobile-friendliness.

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user experience optimisation

Better UX doesn’t just mean smoother browsing, it means higher conversions and better SEO.

Google rewards websites that are fast, easy to use, and designed for people. That means website optimisation and UX improvements can directly improve your rankings and drive sales.

We make sure visitors don’t just land on your site - they click, enquire, or buy.

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how we've driven results for our clients

ocs global

Working alongside OCS NZ/AU, we helped OCS Global consolidate 23 separate websites into one streamlined platform. That meant some heavy-duty technical SEO planning, redirect lists, hreflang tags, tracking setups, and a rock-solid go-live plan. Every detail was mapped, tested, and double-checked so users landed in the right place and search engines didn’t miss a beat.

christchurch casino

We’ve supported Christchurch Casino with ongoing SEO audits and optimisation, helping them steadily grow their search visibility. Our work has included overseeing the SEO launch of the Skylark Lounge, strengthening its online presence, and guiding the casino on how AI-driven search is shaping rankings, so they stay ahead of the curve.

total property services

Our SEO audit uncovered a few key issues holding back the Total Property Services website. Instead of a full rebuild, we focused on smart optimisations - fixing up meta data, improving core web vitals, and refining content. With the right attention in the right places, we turned their site into a cleaner, better-performing platform that delivers stronger SEO results to cut through in a competitive market.

how we've driven results for our clients

ocs global

christchurch casino

total property services

why partner with us?

hairyLemon can help you throughout your digital journey. We partner with marketing, sales, and business leaders to help you understand your customers better - and then build the right plans and experiences to serve them. We work with you to define your vision, design a strategy and improve your business outcomes.

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don’t just take our word for it

We are proud to work with brands across industries. Our team strives to achieve our clients' business goals every day. Our business knowledge, knack for branding and expertise in digital technologies get us there every time.