- IA and UX design
- Website Audits
- Digital Strategy
- Social Media Strategy
- Online Marketing Strategy
- Content Strategy
We do know our business pretty well though, and one of the things we know is that the rules of the game keep changing. Sometimes the speed of change is overwhelming, but it’s our job to keep up and put that knowledge to good use on your behalf.
hairyLemon offers a full range of online marketing services. While once upon a time things were a little different, now we see your website as simply one part of your online marketing plan.
There is little value in building even the most beautiful, technically impressive site if there’s no traffic arriving at your virtual door. So in addition to website design and web development, we place high priority on the other services our team delivers.
First off the rank has to be mobile. Yes we do develop for mobile. Mobile apps, mobile sites and websites incorporating responsive design that work across mobile devices. If you have a local business, but no mobile presence, then you are missing out.
Equally important is strategy. Developing your plan of attack is mission critical, so we need to get an understanding of the big picture and your objectives from day one. We include online PR and social media marketing as appropriate.
Conversion optimisation = an online presence that delivers results: sales, leads, enquiries or downloads. We employ tools to test and collect data, and a user experience specialist to guide the process and implement outcomes.
Our creative team includes designers, writers and video producers, who all understand that a website without great content won't show up in search. Optimising for organic and local search is still important, and search or social media advertising is often part of the mix.