you own the audience.
Algorithms change, ad costs rise, platforms come and go. Your list belongs to your business and keeps working regardless.
No platform sitting in the middle
No paying to reach your own customers
An asset that grows over time
Email Marketing
what is email marketing
Email marketing is the one channel you actually own: a direct line to people who have already put their hand up. Most businesses are sitting on a list they are not making the most of.
Let's chat
WHY EMAIL /
why use email marketing
personalisation that actually converts.
Sending everyone the same message is a fast way to get unsubscribed. Segmentation puts the right message in front of the right people.
Behavioural segmentation
Dynamic content and product blocks
Higher open and click rates
automation that works while you don't.
Set up once, then running around the clock. Automated flows do the follow up your team does not have time for.
Welcome and onboarding series
Abandoned cart recovery
Post purchase and win back
measurable return on every send.
Email is one of the easiest channels to prove. You can see exactly what each campaign contributed.
Opens, clicks and conversions
Revenue attribution per send
Monthly reporting
email marketing in action - Hornby Club monthly newsletter
We produce the monthly newsletter for Hornby Club, keeping members up to date on events, entertainment, dining and member offers. The challenge was consistency: a busy venue with plenty happening, but no reliable way to get it in front of members each month. We built a repeatable template and content process, so every issue is designed, written and scheduled on time without adding to the club's workload. The result is a newsletter members actually look forward to, and a measurable lift in event attendance and venue traffic off the back of each send.
the platforms we use
We are platform agnostic, so we recommend the tool that fits your business rather than the one we are tied to. Klaviyo for ecommerce, Mailchimp for regular campaigns, Campaign Monitor for clean template control, and HubSpot where email needs to sit alongside your CRM.
Whichever platform you are on, or moving to, we will build, manage and optimise it for you.
Our Work
creating stunning digital solutions
FAQs
got a question
It depends on what you sell and how your team works. We are platform agnostic, so we recommend the one that fits rather than the one we are tied to.
Klaviyo: best for ecommerce and Shopify
Mailchimp: cost effective for regular campaigns
Campaign Monitor: clean template control
HubSpot: when email needs to sit alongside your CRM
Often enough to stay familiar, not so often that people tune out. For most businesses that is somewhere between fortnightly and weekly.
Start with a rhythm you can actually sustain
Let engagement data set the pace, not a rule of thumb
Automated flows run on top of that, triggered by behaviour
Slowly and properly. A bought list will damage your deliverability and your reputation, so every subscriber should have opted in.
Signup forms and popups that earn the address
An offer worth handing over an email for
Capture at checkout, in store and at events
Yes, and you keep ownership of the account and the list throughout. Most clients come to us with a platform already in place.
We audit your list health, flows and templates first
We work in your existing platform, or migrate you if it is holding you back
You can take it back in house at any point
This is probably the first question most businesses have. Every business is different, which is why we start with your goals before recommending a mix of SEO, Google Ads, social media, email marketing, content or analytics. No cookie-cutter packages, just the services that will make the biggest impact.
We believe in measuring what matters. From lead generation and enquiries to ecommerce sales, conversion rates and ROI, we'll build tracking and reporting that gives you confidence in every marketing decision.
Some channels, like Google Ads, can generate results quickly, while SEO, content marketing and organic growth take longer to build momentum. We focus on balancing quick wins with long-term growth, so you're seeing progress today while building for tomorrow.
It depends on your goals, competition and the channels you want to invest in. We tailor every strategy to your business and budget, ensuring your marketing investment is focused where it'll deliver the greatest return.
Definitely. Whether you need strategic support, technical expertise or an extra pair of hands, we regularly work alongside in-house marketing teams to fill capability gaps and help deliver better results.
Because we're invested in your success. We don't lock you into platforms you don't own, disappear after launching campaigns or overwhelm you with meaningless reports. We provide strategic advice, transparent reporting, proactive recommendations and a team that's genuinely committed to helping your business grow.
ready to level up your email marketing?
get in touch with our team and we can help you set up, optimise, or switch over your email marketing process.
INSIGHTS /
where creativity meets digital innovation
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is email marketing making a comeback?
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