The latest on LinkedIn – Showcase pages Is your business using LinkedIn? You may be interested to know that the business-oriented social networking site has recently rolled out changes to their Company pages, removing the product and services tabs and
Category Archives: Marketing
Contemplating my navel the other day (actually reading stuff on my phone while I was in the bathroom) it occurred to me that there is a useful parallel between the experiences of online dating and online marketing. As someone who
Over the last 12 months and probably longer, one of the buzzwords or catchphrases in the digital world has been “big data”. More than ever before we are able to gather and track information about what we are putting out
Following up from our last Author Rank article, now you know how to activate and work your Google+ profile, we’ll press on and give you some steps on how to further optimise your Google Authorship.
What is Author Rank? In the same vein as other Google ranking criteria, Google gives precedence to authority, now wanting to rank your blogging and content quality and popularity using its Authorship tool.