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Category Archives: Business

“Facebook Offers” Rolls out in New Zealand

The latest outcome of the new business package launched on March 30 with the new business page Timelines, is now available for New Zealand businesses on Facebook. Facebook Offers provides the opportunity for business page owners to provide “offers” for

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Are you ready for the Facebook Timeline Upgrade?

On 31st March 2012, Facebook will automatically change business pages to the new Facebook Timeline setting. This change will directly affect Facebook landing pages, the applications businesses use, and the way in which brands promote themselves on Facebook. Timeline is

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Back from iStrategy: What did we learn?

Spending a few days in the company of marketers and digital strategists from around the world is always an enlightening experience. One that is guaranteed to do one of two things: 1) teach you a bunch of stuff you didn’t

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Pinterest.com – How can this new social media platform help my business?

Pinterest is a newish entrant to the social media scene, providing place where you can ‘pin’ images and content you find online that you like for a particular reason. Evidence is now suggesting that Pinterest is driving more traffic referrals

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New Year, Time to Refresh your Web Presence

So 2012 has rolled over on the calendar – and now that everyone is back at work it’s time to review your company website and make sure everything is up to date and ready for the year ahead. This might

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Living in the Clouds: an Introduction to Cloud Based Services

With the recent launch of Apple’s new iCloud service, cloud computing has once again come under the spotlight. If you have multiple pieces of technology that can access the web, chances are you have come across the concept of cloud

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Location Based Marketing – Are You Doing It Yet?

Do you even know what it is? If your business has any kind of localised customer or client base, then you really need to be attending to location based marketing services that will help your business get found quickly and

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Christchurch Function Venues

I was given the job to find a venue for our staff Christmas party this year on a limited budget. It has proved very difficult this year with so many venues being damaged during the Canterbury earthquakes. I turned to

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Xero vs MYOB – a User’s Perspective

As an experienced user of MYOB (over 10 years) the challenge was put to me to have a look at using  Xero for a new arm of our business. Immediately I was interested following the issues we had re-setting up

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