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Category Archives: Business

Claiming and Managing your Apple Maps Business Listing

We recently blogged about the importance of managing your Google My Business page (which is also linked to your Google Maps listing) but one thing that is often forgotten is to also update and manage your Apple Maps listing. Many

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Managing your Google My Business Page

If your business or organisation relies on local clients or customers and benefits from showing up in local search results for queries like “nearest xyz to me” “xyz in Christchurch” for example (where xyz is your service or product), then

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Preparing for GDPR Compliance – what does it mean for NZ?

Regardless of the type of business you are in, you are most likely noticing a recent influx of emails from companies like Google and Facebook letting you know about updates to their Privacy settings. This is because the EU’s new

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Nurturing Repeat Donations using Email Marketing

Building a long-term relationship with your donors takes time and effort, but it is well worth it. If they have donated to your organisation once, they are likely to donate again. The key thing is to keep your NGO top

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Encouraging Donations Online – Website Tips and Advice

Getting a donation online can be hard work. Having a basic “donate” button on your website is no longer enough to gather regular funds via your website. This blog will give you some ideas, tips and advice on how to improve

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Growing and Diversifying the Pathway to Giving

All NGO’s are different and operate in their own unique ways, so different income streams work better in different environments. Making sure you have a healthy mix of income sources will not only diversify and grow your income, but also

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Digital Communication for NGOs

Welcome to the first in a series of digital advice blogs for non-profits, charities or NGOs. We have started with a general overview, which will be followed by more in depth blogs that take you into specific tools and techniques.

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Are you in marketing planning mode?

It’s a new year, and you are likely to be in planning mode. If you’re working out marketing budgets for the year, have a quick read – this will give you insight into how businesses benefit from marketing in different

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Batten Down the Hatches – Working on your Business over Winter

If you run (or work in) the type of business that tends to get a little quieter over the winter months, is there anything you can do about increasing that business? Or is there a worthwhile way you can be

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Google Shopping is here – an introduction

Google Shopping has finally launched in New Zealand. Craig Neville Manning – a computer scientist from New Zealand, invented and released it in 2002. Originally named Froogle, Google Shopping has grown and evolved since then. It started as free product

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