Pinterest is a newish entrant to the social media scene, providing place where you can ‘pin’ images and content you find online that you like for a particular reason.
Evidence is now suggesting that Pinterest is driving more traffic referrals to websites than Twitter, and the audience is up to 70% female.
People use Pinterest as a visual form of bookmarking, grouping together related types of content, for example someone planning on building a home might pin anything they would like to see in the home from interior design features to furniture, kitchen appliances and artwork.
Designers use the site to keep track of ideas and inspirational images or resources.
So how does it work for business?
